Should looks matter on your bike?

Slipping on a pair of Bontrager cycling shorts recently to head off for some mountain biking I couldn’t bring myself to do it. They just looked a little too “cyclist”. I pictured myself sat on the train with people sniggering at my cycling shorts. Was I being incredibly vain? Probably.

Yet I’ve worn full cycling attire in the past in Germany. Most of the time however I don’t even think about what I wear on my bike. I just dress for my destination and then throw over a cycling jacket on top. Whether that be the Bontrager or more recently the Rapha.

There’s plenty of beautiful blogs breaming with pictures of people looking good on their bikes. Should we care about how we look on our bikes? Do you think about how you look on your bike? Do you buy cycling gear because it looks good?

I’ll open it up to the comments..

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As seen on The Guardian, BBC and The Independent.

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