In New York City, the Department of Transportation (the equivalent of our TfL) has unveiled a new initiative aiming to reduce the number of doorings. This is when a driver or passenger opens their door in the way of a cyclist. Something that here in the UK, is illegal. Part of the campaign involves 26,000 […]
Tag Archives | advertising
We all remember the advert. A child is being filmed by his friend on a camera phone playing around. As he crosses the street he doesn’t look left and a car runs him over. The advert still sends shivers up my spine. Some will claim the advert is a good and dramatic way to get […]
A short celebration of the *nearly* two years of London Cyclist!
Here is a roundup of all the adverts I could find that promote cycling in London. Have a look through and leave a comment on which is your favourite. 1) London. Made for Cycling. 2) Summer’s Here 3) Extend your life. Cycle. 4) Shift it More after the cut off.. (more…)
Guide to waterproof cycling jackets
We've reviewed some of the best waterproof cycling jackets